mcommerce translation services

all major languages

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mcommerce translation services

all major languages

Let's Speak.

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M-commerce translation services

M-Commerce translation services are becoming more important with the emergence of mobile and tablet devices as an ever more popular way of accessing the internet. Current research suggests that customers are still reluctant to buy by mobile, but tablets are becoming more popular for online purchases, and smartphones are increasingly used to purchase apps. Translation for m-commerce applications has much in common with website translation and e-commerce translation, the biggest challenges are likely to be the pressure for space and readability at a small screen size, and ensuring that accents and special characters display correctly in the target languages. Our own website is designed to display correctly at different screen sizes and resolutions, and has been designed with mobiles and tablets in mind.

Our own website has responsive design, and is tested for viewing on a PC, tablet or mobile device:

m-commerce translation services

m-commerce translation services by better languages

We have also translated mobile apps. Our approach is to work closely with the web developers, and to test the correct appearance and display of the translated text before going live. We work with translators across a wide range of specialisms, and like other areas of e-commerce, it may be necessary for us to use a team of translators on a given project to ensure the correct use of technical terminology as well as a good tone and feel in the target language.

When translating specifically for m-commerce use, where there is a limited screen size, careful use of words to get the best marketing impact is particularly important. Projects may be low volume in terms of words, but high impact in terms of the possible impression given to the end customer. An m-commerce page which is functional, bland and boring probably won’t sell. We want any translation we supply to have the best possible impact, and to give the customer best return on investment.

Good website design of a traditional website may make it suitable for m-commerce. As you might expect some of the best examples of the use of websites for m-commerce purposes are the big players, such as e-bay and Amazon. If I’m keeping an eye on an e-bay auction, I can now do this very conveniently on my smartphone, I even have the choice between downloading an app, or using the resized version of the main site. Have you looked at the betterlanguages.com website on a tablet or mobile? Try navigating through the site on a smart phone or tablet. What you now get is responsive design, with the main site appearing correctly sized for your device. We used to have a static .mobi page for viewing the site from a mobile device, now its much easier to navigate the whole site from a smartphone or tablet device.